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The musings of a Detroit-area sportswriter in the digital age.

Thursday, March 24, 2011

If Twitter decided March Madness

Michigan may have been knocked out of the tournament by Duke, but the Wolverines still have something over the defending national champs: A more active Twitter account.
Michigan made the final four in a bracket constructed by social media exchange Empire Avenue, which breaks down use by tweets, replies and mentions. If you're a follower of Michigan's teams and its athletic director, you'll see they put out a lot of news they see fit to air.


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